Overview
Avin
Yajaman
Overview
Avin
Yajaman
“With nearly two decades of experience in the field of design, I have built products across diverse industries, including mobile gaming, e-commerce, IoT, robotics, and food tech. My primary focus lies in creating user-friendly applications that seamlessly integrate cutting-edge technology with delightful user experiences. I possess a profound understanding of user needs and a proven track record of delivering innovative solutions that consistently surpass expectations. I am now ready to apply my expertise to tackle new challenges in a professional setting.”
Experience
Experience
Experience
I hold a bachelor's degree in applied arts and possess nearly two decades of experience in the field of design. Throughout my career, I have evolved from a concept artist to an Interaction Designer and ultimately found my passion as a UX Architect. I have actively contributed as an individual contributor and played a key role in diverse industries such as mobile gaming, e-commerce, IoT, robotics, and food tech.
My primary focus is on creating meaningful products that resonate with users. I prioritise user research and scientific evaluation to ensure the development of intuitive and user-friendly designs. My professional background encompasses both client services within agency settings and active participation in core product teams.
Throughout my career, I have had the opportunity to work on captivating consumer applications and large-scale enterprise projects that heavily rely on data-driven insights. The Projects section of my portfolio showcases some notable projects in which I have been involved.
Arpil 2021 - Present
Ula
head of design
As the Head of Design at Ula, I bring expertise in e-commerce and a strong focus on empowering small retail businesses to achieve significant success. Through my design leadership, I drive initiatives that provide these businesses with the necessary tools and resources to thrive. Leading the design team, I guide the creative vision and strategy for our products in various markets.
My primary objective is to create user-friendly and accessible design solutions that are specifically tailored to address the unique challenges faced by businesses in developing countries. By thoroughly understanding the specific needs and limitations of these markets, I ensure that our products effectively cater to the requirements of businesses and consumers in those regions.
Furthermore, I actively contribute to the company's product strategy by aligning our design efforts with overarching organizational goals. This involves close collaboration with product managers and stakeholders to define comprehensive product roadmaps, prioritize key features, and make informed decisions regarding the direction of our products.
By leveraging my expertise in e-commerce, my focus on developing countries, and my strategic mindset, I significantly contribute to the success of Ula's products. I consistently deliver value to our target audience, driving business growth and reinforcing Ula's position in the market.
www.ula.app
VMWARE
STAFF USER EXPERIENCE DESIGNER
I was a member of VMware's Central design team, where I contributed to shaping a product that provided granular visibility into public and private cloud costs. This product aimed to assist IT leaders in aligning investments with strategic IT priorities.
During my time, I worked on Cost Insight, a cost monitoring and optimization service designed for public and private clouds. It facilitated IT professionals in analyzing and tracking cloud spend, identifying crucial cost drivers, discovering potential savings opportunities, and effectively communicating the cost of services to the business.
www.vmware.com
Sep 2017 - Sep 2020
Aug 2015 - Mar 2017
FRESHMENU
Design Head
Joining as an early member, I was responsible for building and heading the design team in FreshMenu which is an on-demand food ordering platform. As the head of Design, my big responsibility was to find the right blend of business goals and product experience by delivering creative and well thought out solutions. Which also included making sure FreshMenu stays ahead of their competitors, maintain a high level of customer engagement and create delightful, user-friendly products.
WWW.FRESHMENU.COM
Apr 2014 to Jul 2015
INNOMINDS SOFTWARE
PRINCIPAL ARCHITECT
Innominds — a service based company for enterprise scale solutions. My responsibility was to interact with key stakeholders, understand the complex systems of enterprise products, gather requirements through research and provide solutions through design. In my time here, I had the opportunity to work with great companies like Hilti. I was responsible in providing them with cutting edge solutions for their product called Hercules. The solution involved importing 2D and 3D computer aided designs and feeding them to real time devices which helps in marking sophisticated construction points.
www.innominds.com
Apr 2013 to Mar 2014
COGNITIVE CLOUDS
CREATIVE DIRECTOR
As a Creative Director I was responsible in engaging with multiple clients and conduct brainstorming and discovery sessions and to help understand their ideas. Conducting market analysis and gathering requirements, doing design research with end users, creating information architecture diagrams were also part of my responsibilities.
WWW.COGNITIVECLOUDS.COM
Jul 2011 to Mar 2013
SOURCEBITS TECHNOLOGIES
Sr.interaction designer
At Sourcebits I was part of a multi-disciplinary team and helped clients from brainstorming initial concepts to creating full fledged functionality maps and UI wireframes to help explain the user flow and navigation in products. I worked closely with clients and development teams in producing understandable skeletal systems for products. This in turn became simple and intuitive products that I strived to create keeping in mind platform guidelines, best usability practices and technical constraints faced from project to project.
www.sourcebits.com
Oct 2010 to Jul 2011
EXPOS2
creative lead
Helped build solutions for virtual expos which aimed at replicating real time events.
www.expos2.com
ARICENT TECHNOLOGIES
DESIGN ENGINEER - UI
Created UI flows and visual designs for Aricent’s very successful product — Celltop. Apart from being focused on creating engaging products which are not only visually pleasing but functional too, I also had the pleasure of working and learning from some of the Frog Design Team who happen to be some of the most renowned designers in the world.
www.aricent.com
Jun 2008 to Jul 2010
GEODESIC
UI designer
Created concepts sketches, UI wireframes and visual designs for products like Mundu Radio and Mudu Messenger.
www.geodeic.com
May 2007 to May 2008
COM2US
game graphic designer
Back in the day when Nintendo styled games and pixel art were all the rage, At Com2us, I sketched concept artwork and pushed a lot of pixels for mobile games.
www.com2us.com
Nov 2005 to Apr 2007
Education and Skills
Education and Skills
Education
Bachelor's in fine arts
2013
UX,ID,UI certification program
2007
Tradiational animation
2004